Two interactive tools — 10Q and From Values to Criteria — designed to surface biases, clarify values, and turn them into actionable decision criteria.
A structured exercise that helps you clearly define your niche or make an informed, deliberate selection of your product and service portfolio.
Interactive and user-friendly design
Personalized feedback on biases
Actionable insights for better decisions
Start with a bias check, move into crystal-clear criteria, and revisit both as your decisions evolve.
Surface blind spots before they steer the conversation. Share the insights with your team to align on risk.
Turn aspirational statements into scorecards that clarify trade-offs and unlock quicker agreement.
Use both exercises as a preflight checklist ahead of major product, hiring, or investment decisions.
Document what shifts and feed it into quarterly reviews to keep strategy and culture aligned.